Infuse Contacts
Bausch+Lomb is launching a new brand of daily disposable contacts, and they asked us to pitch them video concepts that a contact brand would never buy. So we hit them with one word – aliens.
While this campaign was never actually made, we had a lot of heart for the unexpected nature of it and the client loved the out of the box thinking—even if it did go a bit too far.
Agency: BARKER
Art Director: Elliot Srikantia /Joey Marion
CD: Maya Kagan
ECD: Sandi Harari